The trusted way to fund your
e-commerce

Lock in the capital and confidence to achieve your growth ambitions — brought to you by Redwood Business Finance and Juice.

Get fast, flexible funding in 3 simple steps:

Our referral process is simple
1   Tell us about your business
Complete our quick online application with your company details & connect your data up simply for us to review
2   We review & send your offer
We’ll assess your info and get back to you with a tailored credit line in 24 hrs
3   Draw down & grow
Once you accept, funds are released — so you can order stock, or boost marketing efforts for growth

Funding that gives you the confidence to grow your business through our Smart Growth Capital™

Overcome short term hurdles to achieve long term success

Fully flexible

Whether for marketing or inventory, withdraw funds when you need.

Long-term certainty

Peace of mind with a 2 year credit line.
Pay for what you use – no hidden fees.

Fully Informed

Funds plus Insights – Make the right growth decisions with our insights tool.

Ideal for your business

Based in the UK
Turning over £20k monthly
Using card payments
+

"Juice has been a game-changer for us, providing the flexible funding and support needed to confidently expand into new markets"

Rosie Speight
Co-founder and the MD of Equi London
+

"We got great support from the Juice team to navigate and now we're in a really strong position to grow in the future"

Sam Moseley & Rhys York
Co-founders Grain & Frame
+

"As well as providing funds, the Juice team has given me invaluable guidance on navigating the digital marketing ecosystem."

Katy Cottam
Luna Daily Founder & CEO

Access the right kind of capital as your business grows

Juice Booster

The most trusted, smart credit line offering unmatched flexibility for your business.
Get funded

Juice Insights

A free tool offering detailed insights into your eCommerce store's profitability.
Get insights

Informed decisions are better decisions: Juice up your growth with added Insights

As Featured In:

Helping Redwood Business Finance support founders with fast, flexible capital

Simple referrals, fast approvals, flexible capital. All tailored to how you work.

Funding that gives clients of Redwood Business Finance
the confidence to grow their business through our Smart Growth Capital

Overcome short term hurdles and achieve long term success

Fully flexible

Whether for marketing or inventory, clients withdraw funds as they need — no rigid terms

Confident referrals

£50K–£1M credit lines with fast 24–48 hour decisions and no PGs or homeowner requirements

Built for brokers

New commission structure, designed for you. Earn more with every successful referral.

Help your clients secure their next 2 years of funding in the next 48 hours

Make an Intro

Who we support?

Based in the UK
Turning over £20k monthly
Takes card payments
+

"We got great support from the Juice team to navigate and now we're in a really strong position the growth for the future."

Sam Thomas Moseley & Rhys
York Co-founders Grain & Frame
+

"As well as providing funds, the Juice team has given me invaluable guidance on navigating the digital marketing ecosystem."

Varun Bhanot
Magic CEO & Co-Founder

Why Redwood Business Finance
should go for Juice?

We value partners over everything

Juice is built to make you look good: fast answers, flexible funding, and a process that reflects the way you already work. If you’re helping clients grow, we’re here to back you.

Learn what a revolving credit line is and what it can do for you

For a flexible funding partner who goes beyond just lending, then consider Juice. A refreshing alternative.

Ready to nourish your business?

Partner with us for a refreshing approach to funding and join our Growth Hub.

Join an exclusive network and learn from the experiences and successes of other businesses that partner with Juice.

Refer a Client, Unlock Growth

Send us the details and we’ll handle the rest — fast decisions, flexible funding, and a commission that rewards you properly.