A November Evening with Our Broker Community
Last week we hosted our broker community at The Ministry, and the evening felt exactly like we hoped it would. A relaxed Christmas vibe, steady conversations, and the kind of honest questions that help us build better tools for partners.
Good Energy Right From the Start
The bar filled quickly, the canapés kept moving, and the DJ set the tone. Brokers talked through active deals, clients preparing for Q1 funding, and the day-to-day challenges that shape the work you do. These conversations always remind us why so many brokers rely on Juice when traditional lenders step back. If you missed that topic, this article captures the idea well.

A First Look at What’s Coming
We also shared a first look at the upcoming Partner Portal. The feedback was clear, practical, and incredibly useful. Many of you asked how it will support smoother handovers and intros (this piece explains the approach).

The Conversations That Matter Most
Some conversations drifted toward why brokers choose Juice over other lenders. A few of you mentioned that reliability and transparency matter more than anything else.
Another topic that came up was our expansion beyond digital brands. Several brokers said this has opened doors for clients they could not previously place. If you are curious about that move, here is a short read on it:
Before the night wrapped up, a few guests asked about trends we are seeing across the market. If you want a deeper look at the behavioural barriers shaping SME lending right now, our latest playbook breaks it down in a way that is easy to share with clients:

Before We Head Into the Holidays
A huge thank you to everyone who joined us. December is always busy, but seeing the room full, and full of good people, reminded us why this community works. Real conversations. Real deals. Real support.
More updates coming soon. We’ve got some exciting things in the pipeline.
In the meantime, if you want the early look or want to explore what is already live, you can start here.
