Juice Joins Tech Nation’s Upscale 2025 to Empower UK Founders
Big news. Juice has been selected to join Tech Nation’s Upscale 2025 programme, a launchpad for some of the UK’s most ambitious scaleups. Over the next 3 months, we’ll be learning alongside 24 other companies that are reshaping their industries, from AI-powered logistics to consumer insights.
For Juice, this milestone is about growth with purpose. It’s an opportunity to sharpen our strategy, build meaningful connections, and bring even more value back to the founders we support.

A milestone that powers scaleups forward
Upscale has a track record of nurturing companies that go on to transform the UK tech ecosystem. This year’s cohort alone has raised more than £293m and employs over 800 people across the country.
For founders, programmes like Upscale offer more than visibility. They provide the networks, tools, and expertise needed to scale sustainably. And that matters — because why many SMEs still hesitate to borrow remains a pressing issue. Access to the right capital and community can make the difference between plateauing and breaking through.
Juice’s edge: smart capital plus data insights
What sets Juice apart in this year’s cohort is our approach to funding. We don’t just provide capital. We pair it with real-time insights so founders can make smarter, more confident growth decisions.
Whether it’s investing in marketing or stocking up on inventory, our revolving line of credit is flexible, transparent, and built for digital-first businesses. That’s how we help founders unlock growth when traditional banks say no.
We’ve written before about how debt can drive sustainable growth and how data can turn everyday transactions into opportunity. In fact, behind every tap, the hidden insights powering growth shows exactly how we see payments not as endpoints, but as signals founders can use to scale with confidence.

Scaling Juice to back more founders
Joining Upscale isn’t just a win for Juice — it’s good news for the wider founder community we support. The stronger we grow, the more we can reinvest into smarter products, sharper insights, and founder-first funding solutions.
We’ve seen in our Growth Hub events how much founders gain from collaboration and shared learning. And we’ve also shown why a downturn can be the perfect time to grow. Being part of Upscale is another way to double down on that mission.
At Juice, milestones only matter if they help us back more founders. If you’re scaling and want funding that grows with your business, explore how Juice can help you grow with confidence.